Disclaimer: This perspective is written for owners who are actively involved in developing their people and fostering growth. If your leadership style is more hands-off or you’re still building that muscle, some of this will still resonate…but the challenges you face may show up differently and require additional context beyond what’s here.
Every agency owner eventually faces it: you’ve poured months or years into developing a key team member; mentoring them, expanding their responsibilities, trusting them with clients or leadership and then one day…they give their notice.
It hits harder than a typical resignation because it feels personal. It feels like a rejection of your leadership, your culture, your business. But here’s the truth:
1. It’s About Them, Not You
Even when it stings, most departures, especially sudden ones, are rooted in the employee’s own personal goals, growth path, or life changes. Unless they bring up a specific issue tied to your leadership or business, resist the urge to internalize it as failure.
People often rationalize their exit in ways that protect their decision: they may seem aloof, emotionally detached, or unexpectedly firm. That’s less about ingratitude and more about easing the discomfort of leaving something meaningful behind.
Some birds just need to fly. Sometimes their vision shifts. Sometimes their capacity for the next level doesn’t match the path you see for them. Sometimes their life or career just needs to go in a different direction. None of that erases the value of what you built together.
2. Reframe It as a Success Story
When someone leaves, it can feel like a loss. But if that person grew under your leadership and became more valuable because of their time with you, that is evidence your culture works. You did not just lose someone…you helped launch someone. THAT is powerful. It has more positive ripple effects than you could ever imagine.
Reflection Questions to Access the Success Frame
- Who were they when they started, and who are they now?
- What new skills, confidence, or professionalism did they gain in your environment?
- What responsibilities did they earn because you believed in them?
- What did they take off your plate or accelerate for the business?
- Which systems, clients, or outcomes are stronger because of their work?
- Where did they make things easier, faster, or better for the team?
- Would you hire them again knowing everything you know now?
- Would you be proud to have them represent your company elsewhere?
- Would you want future hires to follow a similar growth arc?
- What does their journey say about the kind of place you run?
- If someone asked them, “Did you grow there?” what would the honest answer be?
- Would their story make another high-caliber candidate want to work with you?
If most of these answers point to growth and contribution, the departure is not a failure — it is proof of concept. You created an environment where someone became more capable, more confident, and more marketable. Tell the story that way to yourself, your team, and the outside world, and you turn the moment from loss into legacy.
3. A Big Shadow Leaves Space Others Will Fill
When a key person exits, there’s a real void. Don’t pretend everything is fine and don’t disappear behind closed doors. Instead, invite your team into the conversation:
- Ask: What concerns do you have?
- Ask: Where do you see gaps?
- Ask: Where do you think opportunities now exist?
This does three things:
- Surfaces blind spots you’d otherwise miss.
- Signals trust and stability.
- Creates space for unexpected leaders to emerge.
People will surprise you. Capacity will shift. Someone you never expected may step into new ownership because the shadow that once covered the room is now gone.
4. The Long View: Talent Is Seasonal
Not everyone is meant to stay forever, no matter how great you are to work for. That’s not a problem, it’s the nature of a healthy, growth-oriented business.
The real narrative is this:
- You created a place where someone learned, contributed, and evolved.
- You benefited from their time and they benefited from your environment.
- Their departure showcases that development happens here.
And sometimes, it’s the wake-up call that you’ve leaned too long on individual talent. Moments like this highlight:
- The need for stronger recruiting infrastructure.
- The importance of a leadership bench.
- The value of documented processes, not just trusted people.
At a certain stage of growth, your pipeline of future talent becomes as important as your pipeline of future clients.
5. This Too Shall Pass
Right now it may feel destabilizing, personally and operationally. But the emotional wave won’t last. With the right mindset and response, these moments become accelerators:
- Your team sees you lead with composure and honesty.
- Hidden leaders take on new roles.
- Your recruiting message becomes clearer.
- Your systems get stronger.
The departure of a key player can hurt. But it can also clarify, elevate, and unlock. You’re not starting over. You’re evolving.
And in time, you’ll look back and say: That moment didn’t break us. It built what came next.