Episode Summary
Danny Gavin’s journey is anything but typical. From earning his rabbinical ordination to becoming a sought-after digital marketing expert, Danny’s story is proof that non-traditional paths can lead to powerful outcomes. In this episode, he shares how values, adaptability, and strategic delegation built the foundation for Optidge’s success.
Biggest Takeaways:
- Build a culture before you scale. Team transparency and empathy were the keys to Optidge’s healthy growth.
- >Invest before you burn out. Hiring a fractional COO transformed the agency’s operations and gave Danny room to grow.
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Growth doesn’t have to be fast to be real. Sustainable scaling and selective client work can still lead to long-term success.
Agency Info
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Company: Optidge
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Guest: Danny Gavin
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Year Started: 2010
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Employees: 11-25
The success is not how high I can get, but it’s like how well can I grow other people and help other people
Danny Gavin
Key Takeaways
You Can Start Late and Still Win
Danny didn’t dive into agency ownership right away. After exploring education and religious study, he found his way to digital marketing through a series of intentional pivots. “I still don’t look at myself as an entrepreneur. But I am.”
Hiring Isn’t Just a Task—It’s a Turning Point
Overwhelmed during the pandemic growth surge, Danny hired a fractional COO he met on Clubhouse. That single decision helped him move from >working in the business to working on the business.
Culture is a Competitive Advantage
Optidge thrives because of its strong, transparent culture. Danny encourages feedback, empowers team members, and genuinely cares about their success. In a world chasing scale, Danny reminds us to prioritize people over profit
Show Notes
- ODEO Academy – Danny’s digital marketing education initiative
- Clubhouse – The now-faded social audio app that led to Danny’s COO hire
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